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Texas vs. Oklahoma Game Renamed "AT&T Red River Showdown"

The annual Texas vs. Oklahoma football game played at the Cotton Bowl in Dallas is officially being rebranded. The matchup between the Longhorns and Sooners, which is also a Big 12 conference game, will now be known as the AT&T Red River Showdown. It was previously named the Red River Rivalry. Both schools announced the news Friday afternoon.

Texas leads the all-time series 60-43-5 and won this past year's matchup 36-20. Prior to the 2013 contest, however, Oklahoma had won three games in a row.