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Jim Harbaugh Emphatically Sings 'The Victors' At Michigan's Nike Kickoff Event

Michigan and Jumpman logo seen side by side.

Jim Harbaugh is excited for Michigan to become a Nike school. Really excited, apparently.

The Wolverines are holding a Nike kickoff event in Ann Arbor, Mich. tonight at The M Den, the school's official merchandise dealer. Michigan's $173 million contract with Nike starts at midnight and the store will begin to start selling Nike and Air Jordan gear at that time.

Michigan has gone all-out for the start of the contract, holding a type of pep rally outside the store.

Harbaugh has made an appearance and, in this video from ESPN's Darren Rovell, you can watch him emphatically sing The Victors.

">@TheMDen an hour before store opens to sell 1st Michigan-Nike product pic.twitter.com/W1QrS75BzC

— Darren Rovell (@darrenrovell)

Jim Harbaugh at @TheMDen an hour before store opens to sell 1st Michigan-Nike product pic.twitter.com/W1QrS75BzC

— Darren Rovell (@darrenrovell) August 1, 2016

">August 1, 2016

Harbaugh is just the best.