The Juventus women’s team is getting crushed for a racially insensitive tweet the team published, and then deleted, on Thursday.
The tweet showed one of the team’s players using her fingers to stretch her eyes outwards. She was also wearing a cone used for various soccer drills on her head. The tweet also included a matching emoji as the caption.
Somehow, the disgusting tweet and accompanying photo remained visible for nearly half an hour until it was eventually deleted. The Juventus women went on to release a statement apologizing for the tweet and said it was “not meant to cause controversy or have any racial undertones.”
Given the original tweet’s messaging, it’s hard to believe the Juventus player or social-media manager couldn’t recognize the obvious racial undertones.
“We sincerely apologise that our tweet, which was not meant to cause controversy or have any racial undertones, may have offended anyone,” the apology reads. “Juventus has always been against racism and discrimination. #DifferencesMakeTheDifference.”
We sincerely apologise that our tweet, which was not meant to cause controversy or have any racial undertones, may have offended anyone. Juventus has always been against racism and discrimination. #DifferencesMakeTheDifference
— Juventus Women (@JuventusFCWomen) August 5, 2021
It somehow took thousands of angry Twitter users for Juventus Women to recognize how racially insensitive the original tweet was. How did not one member of the organization realize the mistake in the first place?
Whether intentional or not, the original photo was obviously of discriminatory nature. The responsible parties should be penalized in some capacity for the incredibly irresponsible actions.
The Juventus Women may also need to consider bringing in a diversity specialist. This kind of behavior is unacceptable on all levels.