The University of Texas has agreed to a 15-year shoe and apparel deal with Nike, according to Kirk Bohls and Brian Davis of Hook'Em.com. It is expected to be the largest in college sports, exceeding Michigan's recent 15-year deal with Nike estimated to be worth $169 million.
The exact numbers are still unclear at this point, but are expected to be large.
">@kbohls and me. https://t.co/6kNxcEEtzH
— Brian Davis (@BDavisAAS)
— Brian Davis (@BDavisAAS) October 21, 2015
">October 21, 2015
One of the biggest brands in college sports, Texas has had no problems selling merchandise over the last ten years. It's a no-brainer for Nike. And for Longhorns fans who enjoy Nike apparel, you're in luck for the foreseeable future.