Lonzo Ball came into the NBA with his own shoe company – Big Baller Brand – but the signature shoe for the former UCLA star didn’t last very long.
The eldest Ball son and his family’s brand have had a falling out over the last year. It’s unclear where things stand officially between Lonzo and Big Baller Brand, though things haven’t been good lately.
LaVar Ball’s business partner, Alan Foster, is accused of funneling more than $1 million away from Lonzo. He’s now reportedly under investigation.
The New Orleans Pelicans point guard recently made an embarrassing admission about his first signature shoe.
Lonzo apparently played in the Big Baller Brand shoes despite them not being 100 percent ready for play. He says he had to change them out every quarter.
— Complex Sneakers (@ComplexSneakers) September 4, 2019
That certainly isn’t want a young point guard having to do, especially one who’s had ankle problems.
Ball added that he still supports Big Baller Brand, though he’s not sure where things stand business wise.
“The brand is still up. I’m always going to support the brand because it’s my family, but as far as the logistics of it, I’m not sure,” he told 92.3 LA.