There is always plenty of fan debate about what the best and worst fan bases in the NFL are. One college professor has tried annually to use statistical analysis to actually find a true ranking of NFL fan bases.
Emory University Goizueta School of Business professor Mike Lewis released the findings of his yearly study today. Lewis' analysis, which is "grounded in economic and marketing theory," uses three criteria to evaluate each fan base.
They are fan equity, social media equity and road equity.
Fan Equity focuses on home box office revenues (support via opening the wallet). Social Media Equity focuses on fan willingness to engage as part of a team’s community (support exhibited by joining social media communities). Road Equity focuses on how teams draw on the road after adjusting for team performance.
Through these calculations, Lewis concludes that the worst fan base in the NFL belongs to the Los Angeles Rams, followed by the Kansas City Chiefs, Tennessee Titans, Jacksonville Jaguars and Cincinnati Bengals.
Once again, the Dallas Cowboys, New England Patriots, Philadelphia Eagles, New York Giants and Pittsburgh Steelers comprise the top five.
Even though Lewis used statistical analysis and a formula to come up with these rankings, people will still disagree with his findings. That's what makes these type of exercises fun.
You can find all of Lewis' results here.