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NCAA To Allow For Waivers For Athletes To Profit On Name And Image, Specifically For Performance And Art

Much of the discussion created by the O'Bannon trial and other debates stems from the NCAA rules against its athletes from profiting on their own image and likeness. Widespread changes to this rule may be coming, as the NCAA does not seem to have performed very well in court, but the organization is already walking back some of these restrictions, with athletes who also create art or perform in mind.

">June 30, 2014

">June 30, 2014

By my understanding, this means that an athlete can now release, and presumably market, an album or a mixtape (or film, or painting) using his personal image, but he cannot use his status as a student-athlete to do so, nor can his school promote him as a musician. If he performs live, he cannot be paid more than a standard rate, so a booster can't hire an athlete to put on a concert as a front to pay him huge amounts of money. Overall, this rule still seems a bit restrictive, but it is a very solid move in the right direction.